6. Make it Catchy
Your startup name needs to resonate with customers. It should be memorable and not easily forgettable.
Although you are in the beginning stages of your business, you should be looking toward the future.
How will the new brand name fit with your marketing campaigns? Will it be easy for you to come up with an interesting slogan?
7. Do Trademark Research
If you are serious about your business, you don’t want someone to steal your name.
It is important to do trademark research on USPTO.gov and see whether or not you can trademark your startup business name.
On this website, you will find all the necessary information and resources you need to know about existing trademarks, as well as, the process for your own trademark.